
SPORT AND EVENT CONSULTING
SERVICES
Halcyon Sport and Event Consulting provides insight and analysis for policy makers, advocates, and organizations.
POLICY
DEVELOPMENT
Process-driven and evidenced-based solutions for complex social issues related to sport and physical activity planning, program evaluation, and framework development.
STRATEGIC RESEARCH
sport and event
consulting
REPORTING AND EVALUATION FRAMEWORKS
SPORT
SOCIAL IMPACT
ASSESSMENT
LEGACY AND
AFTER-USE
PLANNING
BID CONSULTING
Research-centric and innovation-oriented solutions to ensure that input, expectation, and delivery are aligned from the bid phase through post-event impact evaluation.
EVENT
PRINCIPAL
DR. CAITLIN PENTIFALLO GADD, PhD.

Caitlin holds a PhD in sociology of sport from the University of British Columbia in Vancouver, BC. Her dissertation investigated urban development projects in sport mega-event host cities, primarily focused on the evaluation of the 2010 Winter Olympic Games hosted by Vancouver. Caitlin’s research was largely based around negotiations surrounding the Vancouver Olympic Athletes’ Village and the delivery of social housing units, as well as efforts to organize a socially inclusive event. Caitlin has been a major recipient of grant-based funding from the IOC and FIFA, having led one of the largest research projects ever on the social impacts of the 2015 FIFA Women's World Cup hosted across Canada.
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Caitlin has 8+ years experience in the sport, research, and academic sectors in different capacities. Working most recently as a Director at viaSport British Columbia, Caitlin oversaw a portfolio of $16 million investment in amateur sport in the province. Current consulting projects include Social Return on Investment studies for sport venues and governments, policy and strategy development, and program evaluation for sport.
